Pipeline integrity teams face an increasingly difficult challenge: growing system complexity and tighter regulatory timelines, with the same or fewer resources. In this environment, automation isn't a luxury. It's a necessity.
But here's what most organizations get wrong: automation doesn't fail because the analytics are inadequate. It fails because the data isn't ready.
Before machine learning models, advanced analytics, or AI can deliver meaningful value, your integrity data must be validated, aligned, and unified across sources. Unified data isn't just a best practice; it's the foundation that makes scalable automation possible.
"The standardization process is fundamental to pretty much everything you would want to do downstream."
Unified data goes far beyond consolidating information into a single database. True data unification means:
When your data is truly unified, automation becomes repeatable, scalable, and trustworthy.
"Data in our industry really comes in a wide variety of formats—unstructured and semi-structured—and it typically needs to be processed first before you can develop models."
Inline inspection (ILI) data is among the most valuable and most complex data sources in pipeline integrity. Each vendor delivers data in slightly different formats, leading to manual QA/QC processes, endless spreadsheets, email chains, and multiple revision cycles.
With unified data:
The result: Automation replaces manual review steps, cutting cycle time while improving data quality. Teams catch issues early—before analysis even begins—rather than reacting to errors discovered late in the process.
"Once you bring everything into a standardized schema, you can actually focus on analysis instead of preparation."
When data lives in silos, even straightforward analysis becomes a time sink:
Unified data eliminates these bottlenecks. Once inspection data is aligned to a single pipeline framework, engineers can:
This is where automation shifts from theoretically possible to practically scalable.
Pipeline crossing assessments traditionally require pulling data from GIS, inspection results, and historical records and then manually stitching everything together.
With unified integrity data:
Automation is not just faster; it's more consistent and defensible, reducing risk while improving confidence in your results.
Regulatory reporting is where unified data delivers immediate, tangible value. When inspection, asset, and repair data are aligned to a single pipeline reference, PHMSA F&G reports can be populated automatically from validated source data rather than assembled manually.
The benefits:
What was once a time-consuming reporting exercise becomes a repeatable, defensible workflow—built on a single source of truth.
External corrosion assessments depend on synthesizing multiple data sources: CP data, CIS surveys, ILI results, environmental factors, and historical context.
When those datasets are unified:
This is where unified data enables not just faster workflows, but fundamentally better engineering decisions.
The Integrated Data View brings unified integrity data together into a single, aligned view—combining inspection results, asset attributes, historical findings, and contextual data along the pipeline.
The transformation:
Instead of analyzing datasets in isolation, integrity teams can see how threats intersect both spatially and temporally, revealing relationships that are difficult or impossible to identify in siloed systems.
Why it matters:
By aligning disparate data to a common pipeline reference, the Integrated Data View enables faster, more confident analysis and supports repeatable workflows that scale as your integrity program grows. Engineers gain the complete context they need to make informed decisions—all in one place, all aligned to the same reference system.
Many organizations jump straight to advanced analytics or AI initiatives, only to hit the same wall: fragmented data that can't support automation at scale.
Unified integrity data:
The bottom line: automation doesn't start with sophisticated algorithms. It starts with data unification.
At scale, effective automation requires more than just unified data—it requires enough of the right data.
As discussed in Irth's recent AI webinar: "We don't think it's possible to train the best models within any single pipeline operator using only their data."
The most reliable models emerge when data is unified and analyzed across a broad spectrum of operating conditions, vendors, geographies, and asset types. Why? Because "looking at data across the entire industry is what yields the most comprehensive models."
Here's the critical insight: Volume alone isn't sufficient. "Ten million anomalies sounds like a lot—until you start filtering for the specific conditions you're trying to model."
As datasets are refined for specific threats, failure modes, or operating contexts, diversity becomes just as critical as size. The more data you have—and the more varied its sources—the more accurate and resilient your models become.
Pipeline integrity automation is not a question of if, but when and how. The organizations that will succeed are those that recognize a fundamental truth: automation is only as good as the data foundation beneath it.
Start with unification. Build toward industry-wide collaboration. The automation capabilities you need tomorrow depend on the data work you do today.