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Case Study

 

Maximizing Social Impact

A major North American public utility modernizes its donations and sponsorship management with the Borealis software solution

Context

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Donations and sponsorship program investing nearly $20M annually in social, cultural, and sports initiatives.

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More than 1, 000 requests processed every year.

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A team of advisors share donation program management by territory and sector.

Challenge

  • Fragmented process: web platform (collection) → Word (analysis) → Webi (entry/letters) → internal document base (storage).
  • Multiple re-entries → frequent errors.
  • Regular Webi crashes.
  • Heavy, slow reporting requiring complex SQL queries.
  • In 2023, the IT team announced the end of Webi support, forcing the search for an alternative.
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‘‘There was a lot of administrative burden in this process, simply because the tools didn’t communicate with each other. With Borealis, we eliminated those manual steps.’’

– Donations and Sponsorship Advisor

The solution

 

  • Adoption of the Borealis Social Investment module, already in use elsewhere in the organization.
  • Smooth transition thanks to a full migration and cleanup of Webi data.
  • Key features implemented:
    • Online portal for request collection.
    • More than 10 automated letter templates.
    • Dynamic reports for regional reviews, ESG reporting, and budget tracking.
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Key results

30x faster processing: a simple refusal reduced from 15 min → 30 sec.

Instant reports: real-time reviews by region, issue, or partner.

Equity & transparency: maps and charts ensure fair distribution of sponsorships.

Stronger collaboration: improved synergy with Community Relations teams.

Reinforced credibility: platform quality highlighted during a 2024 internal audit.

 

‘‘Before, producing a report could take me weeks and sometimes required technical knowledge of database queries. Today, with Borealis, I can provide this information to regional committees or management in real time.’’

– Donations and Sponsorship Advisor

Impact

 

  • Borealis has become the central tool for the donations and sponsorship team.
  • Supports the company’s strategy to become an agile, innovative, and transparent organization.
  • Strengthens its role as a responsible corporate citizen.
Impact-Case Study-Hydro-Québec

 

‘‘A day without Borealis is impossible. It’s our everyday tool.’’

— Donations and Sponsorship Advisor

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